{"id":604,"date":"2025-04-28T05:40:21","date_gmt":"2025-04-28T05:40:21","guid":{"rendered":"https:\/\/nieuw.bymalu.nl\/?p=604"},"modified":"2025-05-26T15:43:53","modified_gmt":"2025-05-26T15:43:53","slug":"short-animation-luxor-global-cinema","status":"publish","type":"post","link":"https:\/\/bymalu.nl\/en\/short-animation-luxor-global-cinema\/","title":{"rendered":"Short animation | Luxor Global Cinema"},"content":{"rendered":"\n<p>Animation offers a powerful way to capture and share (abstract) stories in a creative manner. Do you have a (short) story that needs to be told? I\u2019d love to help bring it to life visually.<\/p>\n\n\n\n<p><strong>Luxor Global Cinema<\/strong><br>The Luxor Theater in Zutphen, one of the oldest cinemas in the Netherlands, wanted to go beyond mainstream programming and highlight non-Western films. Did you know that nearly 80% of all films come from Hollywood? Luxor aimed to offer a platform for broader perspectives and cinematic experiences.<\/p>\n\n\n\n<p>I was invited to support the launch of \u2018Luxor Global Cinema\u2019, an initiative that encourages a more engaged outlook and a borderless mindset. The animation I created features 8 diverse voices, coming together to deliver a powerful message about cultural diversity and film variety.<\/p>\n\n\n\n<p>This animation is shown before screenings at the Luxor Theater as an introduction to their international film program.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-vimeo wp-block-embed-vimeo wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Animatie Luxor Global Cinema\" src=\"https:\/\/player.vimeo.com\/video\/1079284637?dnt=1&amp;app_id=122963\" width=\"500\" height=\"281\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-2 is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" data-id=\"715\" src=\"https:\/\/nieuw.bymalu.nl\/wp-content\/uploads\/stijlframe-2-1024x576.jpg\" alt=\"\" class=\"wp-image-715\" srcset=\"https:\/\/bymalu.nl\/wp-content\/uploads\/stijlframe-2-1024x576.jpg 1024w, https:\/\/bymalu.nl\/wp-content\/uploads\/stijlframe-2-300x169.jpg 300w, https:\/\/bymalu.nl\/wp-content\/uploads\/stijlframe-2-768x432.jpg 768w, https:\/\/bymalu.nl\/wp-content\/uploads\/stijlframe-2-1536x864.jpg 1536w, https:\/\/bymalu.nl\/wp-content\/uploads\/stijlframe-2.jpg 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" data-id=\"716\" src=\"https:\/\/nieuw.bymalu.nl\/wp-content\/uploads\/scene-3-val-1024x576.jpg\" alt=\"\" class=\"wp-image-716\" srcset=\"https:\/\/bymalu.nl\/wp-content\/uploads\/scene-3-val-1024x576.jpg 1024w, https:\/\/bymalu.nl\/wp-content\/uploads\/scene-3-val-300x169.jpg 300w, https:\/\/bymalu.nl\/wp-content\/uploads\/scene-3-val-768x432.jpg 768w, https:\/\/bymalu.nl\/wp-content\/uploads\/scene-3-val-1536x864.jpg 1536w, https:\/\/bymalu.nl\/wp-content\/uploads\/scene-3-val.jpg 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" data-id=\"719\" src=\"https:\/\/nieuw.bymalu.nl\/wp-content\/uploads\/styleframe-4c-1024x576.jpg\" alt=\"\" class=\"wp-image-719\" srcset=\"https:\/\/bymalu.nl\/wp-content\/uploads\/styleframe-4c-1024x576.jpg 1024w, https:\/\/bymalu.nl\/wp-content\/uploads\/styleframe-4c-300x169.jpg 300w, https:\/\/bymalu.nl\/wp-content\/uploads\/styleframe-4c-768x432.jpg 768w, https:\/\/bymalu.nl\/wp-content\/uploads\/styleframe-4c-1536x864.jpg 1536w, https:\/\/bymalu.nl\/wp-content\/uploads\/styleframe-4c.jpg 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" data-id=\"718\" src=\"https:\/\/nieuw.bymalu.nl\/wp-content\/uploads\/totaal-einde-1-1024x576.jpg\" alt=\"\" class=\"wp-image-718\" srcset=\"https:\/\/bymalu.nl\/wp-content\/uploads\/totaal-einde-1-1024x576.jpg 1024w, https:\/\/bymalu.nl\/wp-content\/uploads\/totaal-einde-1-300x169.jpg 300w, https:\/\/bymalu.nl\/wp-content\/uploads\/totaal-einde-1-768x432.jpg 768w, https:\/\/bymalu.nl\/wp-content\/uploads\/totaal-einde-1-1536x864.jpg 1536w, https:\/\/bymalu.nl\/wp-content\/uploads\/totaal-einde-1.jpg 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" data-id=\"717\" src=\"https:\/\/nieuw.bymalu.nl\/wp-content\/uploads\/stijlframe-4b-1024x576.jpg\" alt=\"\" class=\"wp-image-717\" srcset=\"https:\/\/bymalu.nl\/wp-content\/uploads\/stijlframe-4b-1024x576.jpg 1024w, https:\/\/bymalu.nl\/wp-content\/uploads\/stijlframe-4b-300x169.jpg 300w, https:\/\/bymalu.nl\/wp-content\/uploads\/stijlframe-4b-768x432.jpg 768w, https:\/\/bymalu.nl\/wp-content\/uploads\/stijlframe-4b-1536x864.jpg 1536w, https:\/\/bymalu.nl\/wp-content\/uploads\/stijlframe-4b.jpg 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" data-id=\"714\" src=\"https:\/\/nieuw.bymalu.nl\/wp-content\/uploads\/scene-1-hollywood-1024x576.jpg\" alt=\"\" class=\"wp-image-714\" srcset=\"https:\/\/bymalu.nl\/wp-content\/uploads\/scene-1-hollywood-1024x576.jpg 1024w, https:\/\/bymalu.nl\/wp-content\/uploads\/scene-1-hollywood-300x169.jpg 300w, https:\/\/bymalu.nl\/wp-content\/uploads\/scene-1-hollywood-768x432.jpg 768w, https:\/\/bymalu.nl\/wp-content\/uploads\/scene-1-hollywood-1536x864.jpg 1536w, https:\/\/bymalu.nl\/wp-content\/uploads\/scene-1-hollywood.jpg 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/figure>\n\n\n\n<div style=\"height:13px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><strong>Client:<\/strong>&nbsp;Luxor Theater<\/p>\n\n\n\n<p><strong>Year:<\/strong>&nbsp;2022<\/p>\n\n\n\n<div style=\"height:16px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><strong>Client on the collaboration<\/strong><\/p>\n\n\n\n<p>Hans \u2013 Luxor Theater Zutphen<\/p>\n\n\n\n<p><em>Malu created a wonderful animated film for us, which we screened as a trailer before every movie for an entire year. Under the name\u00a0Luxor Global Cinema, we wanted to show that our arthouse cinema is the place to watch films from all over the world \u2014 a contrast to commercial cinemas, where Hollywood dominates.<\/em><\/p>\n\n\n\n<p><em>It\u2019s a shame we only needed one film, because I would\u2019ve happily made a new one with Malu every month!<\/em><\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Animation offers a powerful way to capture and share (abstract) stories in a creative manner. Do you have a (short) story that needs to be told? I\u2019d love to help bring it to life visually. Luxor Global CinemaThe Luxor Theater in Zutphen, one of the oldest cinemas in the Netherlands, wanted to go beyond mainstream [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":605,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_locale":"en_US","_original_post":"https:\/\/nieuw.bymalu.nl\/?p=604","footnotes":""},"categories":[21,5],"tags":[],"class_list":["post-604","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-home","category-animatie","en-US"],"_links":{"self":[{"href":"https:\/\/bymalu.nl\/wp-json\/wp\/v2\/posts\/604","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bymalu.nl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bymalu.nl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bymalu.nl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bymalu.nl\/wp-json\/wp\/v2\/comments?post=604"}],"version-history":[{"count":6,"href":"https:\/\/bymalu.nl\/wp-json\/wp\/v2\/posts\/604\/revisions"}],"predecessor-version":[{"id":1705,"href":"https:\/\/bymalu.nl\/wp-json\/wp\/v2\/posts\/604\/revisions\/1705"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bymalu.nl\/wp-json\/wp\/v2\/media\/605"}],"wp:attachment":[{"href":"https:\/\/bymalu.nl\/wp-json\/wp\/v2\/media?parent=604"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bymalu.nl\/wp-json\/wp\/v2\/categories?post=604"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bymalu.nl\/wp-json\/wp\/v2\/tags?post=604"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}